A macro-tracking app
Use whichever you prefer, MyFitnessPal, Cronometer, notes on your phone. Your coach will work with whatever data you share.
$299amonth.Lockedinforlifeifyou'reoneof25.
A founding member rate that never goes up. $49 your first month, then $299/mo for as long as you stay.
Claim founding spot
30-day money-back guarantee. Cancel anytime. Real coaches, never AI.
The plan
One plan. Everything included.
Founding member
$299/mo$499/mo
founding member rate, locked in for life
standard rate after 25 spots fill
$49 your first month
Proof of fit before you commit to the founding rate.
Limited founding spots remaining
Cancel anytime · 30-day money-back guarantee · No contracts
Everything included
- Unlimited live coaching sessions, no per-session cap
- A real coach watches every rep, every session, over HD video
- Programming written session by session, adjusted in real time from what your coach sees live
- Real-time form correction, not a 24-hour video review
- 6-day-a-week availability during your coach's posted windows
- In-app messaging with your coach between sessions for adjustments
- Accountability check-ins, weekly or more often if you want
- Deload and recovery planning when you need it, whether you feel it or your coach calls it
- Equipment-agnostic programming, home, gym, or just bodyweight
- Coach switch available anytime, no fee, no friction
- Progress tracking: strength PRs, body composition, benchmarks
- Apple Health and wearable sync (coming soon) for activity and sleep data
- Onboarding call with our head coach to set your goals and match you
No tiers. No add-ons. No 'pro' features behind a paywall.
What we don't give you
We are not a lot of things.
Most fitness companies charge extra for the things we already include. A few things we intentionally leave out, because they're either irrelevant to live coaching or better handled by you.
Nutrition plans or supplement advice
Your coach coaches your training. Food, supplements, and health decisions stay yours, with your doctor or a registered dietitian if you want expert help. Tell your coach what's relevant and they'll adjust your sessions around it.
Pre-recorded video libraries
Every session is live. Your coach is watching. Pre-recorded is a different product and one we don't offer.
Group classes or challenges
Bespoke is 1-on-1. Every session is your session. If you want group, there are better products for that.
AI bots, chatbots, or automated check-ins
Your coach texts you. Your coach writes your program. No AI is involved in your training decisions.
The math
Where $299 sits.
AI fitness app
$30/mo
lonely
Pre-recorded videos. No human watching. No form correction.
Founding member
Bespoke Fit (founding member)
$299/mo
human
Unlimited live sessions. A real coach on video, every rep. Locked in for life.
Unlimited live coaching
Local personal trainer
$1,080/mo
expensive
$90/hr × 12 sessions. Four sessions a week would run you about $1,440.
Train 4× a week at $299/mo and your per-session cost is $18.69. Your local PT charges $90 for one.
The founding rate
Locked in for life. No exceptions.
Locked in for life
The price you sign up at is the price you keep, forever, even as we add features, coaches, and raise the standard rate.
25 spots only
We're limiting founding membership to 25 people because each coach can only truly know a handful of members. After 25, the rate moves to $499/mo standard.
$499/mo after the 25 spots fill
The standard rate once founding membership closes. New members after the cap will never see $299/mo.
No hidden fees
$299/mo is the full cost. No setup fee, no cancellation fee, no equipment cost. $49 for your first month while you decide.
Why this is low-risk
30-day money-back guarantee. Complete at least four sessions in your first 30 days, and if you're not satisfied, get a full refund of your first month.
No contracts. Cancel anytime in two clicks. Your founding rate stays locked for as long as your membership is active.
Real coaches every session, not AI, not a pre-recorded library, not a 24-hour text reply.
$49 your first month, proof of fit before you commit to the founding rate.
Pricing questions
What people ask before they join.
Limited spots left at $299/mo, locked in for life.
After 25 founding members, the rate moves to $499/mo. If you've read this far, you already know the math works.
Claim founding spot
Limited spots remaining