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Limited founding spots left

$49firstmonth.$299/moforlife.

A real coach watches every rep, live on video, every session.Lock $299/mo for life as one of only 25.After that it's $499.

Claim your founding spot

30-day money-back guarantee, no questions asked. Cancel anytime. Real coaches, never AI.

Limited founding spots remaining

As seen in

A quick demo of how it works

This is what live coaching actually looks like.

Pre-recorded apps can't see you. AI can't correct you. Your coach can, every rep, in real time, on a video call. Watch a real exchange.

What our first members say

Real founding members.Real progress.

Here's what our founding members are saying.

  • “2 months in and I haven't skipped a single workout, which has literally never happened before. I don't have to plan anything. I just put on my clothes and fill my water bottle, and my coach does the rest.”
    Deqa, 27, founding memberDeqa, 27Founding member · trains with Angela
  • “JP is an amazing trainer! He's super flexible and always accommodates my goals. He adjusts my workouts depending on where I am, whether that's a commercial gym, my home studio, or traveling with no equipment at all. He makes any space work.”
    Deejay, 24, founding memberDeejay, 24Founding member · trains with JP
  • “From day one, Coach Angela believed in me even when I didn't always believe in myself. She celebrates every small win and pushes me to become stronger every session. I've grown not only in strength but also in confidence.”
    April, founding memberAprilFounding member · trains with Angela
  • “I was skeptical about doing training over video at my age, but it has been much easier than I expected. My trainer is patient and adjusts everything to what my body can handle. I have exercised more in the past two months than in the last ten years. My friends can see the difference.”
    Wanda, 70, founding memberWanda, 70Founding member · trains with JP
  • “I've always wanted to be consistent with training, but I'd get demotivated and just stop showing up. Knowing Tris is waiting for me at every session means I actually go. Zero planning on my end, he's got it all figured out. Simplest and best thing I've ever done for my health.”
    Henrik, 36Founding member · trains with Tris

500+

Live coaching sessions delivered to date

100%

Founding cohort retention through 8 weeks

3‑4×

Average sessions per week, founding cohort

Your first month is $49. Start with a real coach.

Claim your founding spot
Every session, live

Your coach, live on your screen.

Prop up your phone, pop in your earbuds, join the call, and train. Your coach watches every rep and corrects your form in real time, start to finish.

  • Live two-way video, every session
  • Form corrections in real time
  • Phone or laptop, at home or at the gym

The math

Cheaper than a trainer. More real than an algorithm.

An algorithm won't notice when you stop showing up. Your coach will. Four workouts a week at $299/mo is $18.69 a session.

Bespoke Fit

  • Live human coaching, every sessionYes
  • Real-time form correctionYes
  • A real person keeping you accountableYes
  • Unlimited sessions per monthYes
  • Train from anywhereYes
  • Same dedicated coachYes
  • Message your coach anytimeYes
  • Response timeLive, in session
  • Progress logged for youYes
  • Coach matched to you, not assigned by algorithmYes
  • Monthly cost$299/mo (founding)

In-person trainer

  • Live human coaching, every sessionYes
  • Real-time form correctionYes
  • A real person keeping you accountableSometimes
  • Unlimited sessions per monthNo (per-hour)
  • Train from anywhereNo
  • Same dedicated coachYes
  • Message your coach anytimeSometimes
  • Response timeLive, in session
  • Progress logged for youSometimes
  • Coach matched to you, not assigned by algorithmSometimes
  • Monthly cost$1,000+/mo

Async coaching app

  • Live human coaching, every sessionNo
  • Real-time form correctionNo
  • A real person keeping you accountableApp nudges
  • Unlimited sessions per monthYes (async)
  • Train from anywhereYes
  • Same dedicated coachSometimes
  • Message your coach anytimeYes
  • Response time24-hour reply
  • Progress logged for youYou log it
  • Coach matched to you, not assigned by algorithmNo
  • Monthly cost$69-$250/mo

Pre-recorded video

  • Live human coaching, every sessionNo
  • Real-time form correctionNo
  • A real person keeping you accountableNo
  • Unlimited sessions per monthYes (recorded)
  • Train from anywhereYes
  • Same dedicated coachNo
  • Message your coach anytimeNo
  • Response timeNone
  • Progress logged for youYou log it
  • Coach matched to you, not assigned by algorithmNo
  • Monthly cost$10-$30/mo

Swipe to compare

In-person trainer cost assumes $90/hr at 12 sessions a month. The $18.69 above is $299 across 16 sessions a month. Async-app range covers Caliber, trainwell, Future, and similar.

The process

How Bespoke Fit works.

Four steps. Sign up, get matched, train live, and keep going week after week.

A woman in her forties at a wooden table, chin resting on her hand, listening to someone on her open laptop, with a squat rack, racked dumbbells and a kettlebell in the home gym behind her.

Sign up

Sign up and talk goals

Create your account, then book your onboarding call. You'll talk through your goals, your history, and how you train now.

A frame split down a chartreuse diagonal. On the left a member's living-room training corner: a mat on a wool rug, a kettlebell, a phone on a low floor stand, a potted plant and sunlit curtains. On the right a coach's dark-wood desk against exposed brick, with a laptop seen from the lid back, a notebook, a mug and a leather chair.

Your coach

Get matched, get your program

We pair you with a coach on goals, personality, and schedule. They write your program around your equipment and the days you actually train.

A woman in an olive tank top at the bottom of a dumbbell lunge on a mat, an earbud in, her phone propped on a low stand at the edge of the mat, in a loft with exposed brick and a tall window.

The session

Train live

Prop your phone, pop in your AirPods, join the call. Your coach watches every rep and adjusts the load in real time.

A woman in her forties leaning against a squat rack upright with a towel over the bar, smiling as she checks her phone, racked dumbbells and a flat bench behind her.

Every week

Progress, week after week

Your coach is on the app between sessions. Next week's program reflects what they saw this week, never templated.

The team

Meet your coaches.Bespoke programming,every session.

We'll hand-pick the coach who best fits your goals. They'll design your programming, session by session.

  • Coach Tris, Functional + strength coach

    Head coach

    Coach Tris

    Functional + strength coach

    StrengthFunctional trainingFat loss
  • Coach Angela, Strength + mobility coach

    Coach Angela

    Strength + mobility coach

    Strength & conditioningMobilityFat loss
  • Coach JP, Performance + conditioning coach

    Coach JP

    Performance + conditioning coach

    Muscle gainConditioningFat loss

Swipe to meet the team

Four reasons the math works

You can't get this anywhere else

Live, unlimited, 1-on-1 video coaching at this price doesn't exist on the market. Apps go async. Personal trainers charge by the hour. We built the gap.

The price never goes up

Founding members lock in $299/mo for life. When the standard rate moves to $499/mo, you keep your rate.

Truly unlimited

No per-session caps. No 24-hour SLA. Train four times a week, six days a week, or twice a day during a deload. Your coach shows up live, every session.

A real human. Not generic AI.

Bespoke Fit is a real human on a video call. Not a chatbot. Not a pre-recorded library. Not 'AI-assisted form review'. The app is how you book and join. The coach is why it works.

Message your coach between sessions and get a reminder before each one. Every session works in a browser too, so the app is convenience, not a requirement.

Download on the App StoreGet it on Google Play
Carl, founder of Bespoke Fit

From Carl, founder

I've always been unsure what to do at the gym, and I didn't want to spend time figuring it out. Reddit said one thing. The trainer at the gym said another. Every fitness app said something different. So I set out to build a solution once and for all.

I built Bespoke Fit because I couldn't find what I wanted to buy. An AI or generic workout app can't correct your form. AI doesn't know you and won't keep you accountable. Local trainers cost over $90 an hour, and most can only see you twice a week. I couldn't afford that. The gap is obvious. So we built it.

A real coach on a live video call, watching every rep, writing every program, telling you exactly what to do. Priced so you can actually train three or four times a week without flinching.

Right now we're taking on 25 founding members, $49 for your first month, then locked at $299 a month for life. After that, the rate moves to $499 for everyone else, and yours stays.

If this sounds like what you've been looking for, we'd love to have you join us.

Carl J. Borg signature

The first month promise.

  • We're confident enough to make this completely risk-free. Sign up, give it a fair shot: do a few sessions with your coach. If it's not for you, email us within 30 days and we refund your full $49. No questions asked, no session minimum.

  • No contract. Cancel anytime, two clicks.

  • A real coach, every session. Not AI. Not pre-recorded. Not a text reply.

  • $49 your first month. Try it before you commit to the founding rate.

Questions

Common questions

Limited spots left. $299/mo, locked for life.

After 25 founders, the rate is $499/mo and stays there. You've read this far. The math works.

Claim your founding spot

Limited spots remaining