Sign up
Create your account, set up your profile, and activate your unlimited plan. Once your payment's set up, you book your onboarding call and plan the next steps.
Limited founding spots left
A real coach watches every rep, live on video, every session.Lock $299/mo for life as one of only 25.After that it's $499.
30-day money-back guarantee. Cancel anytime. Real coaches, never AI.
As seen in
A quick demo of how it works
Pre-recorded apps can't see you. AI can't correct you. Your coach can, every rep, in real time, on a video call. Watch a real exchange.
What our first members say
Here's what our founding members are saying.
500+
Live coaching sessions delivered to date
100%
Founding cohort retention through 8 weeks
3×/wk
Average training frequency, founding cohort
How it works
Live, 1-on-1 video coaching, every session. Here's exactly how it works, from sign-up to your first session and the weeks after.
Meet your coach
Only 25 founding members, so each coach really knows every one.

Head coach
Functional + strength coach

Strength + mobility coach

Performance + conditioning coach
The math
AI fitness app
$30/mo
lonely
Pre-recorded videos. No human watching. No form correction.
Local personal trainer
$90/hr × 12/mo = $1,080
expensive
One coach, one hour at a time. Three or four sessions a month.
Bespoke Fit (founding)
$299/mo
Real human. Every session. Locked for life.
human
Unlimited live coaching. Real coach on video, every session, every rep.
Live, unlimited, 1-on-1 video coaching at this price doesn't exist on the market. Apps go async. Personal trainers charge by the hour. We built the gap.
Founding members lock in $299/mo for life. When the standard rate moves to $499/mo, you keep your rate.
No per-session caps. No 24-hour SLA. Train four times a week, six days a week, or twice a day during a deload. Your coach shows up live, every session.
Bespoke Fit is a real human on a video call. Not a chatbot. Not a pre-recorded library. Not 'AI-assisted form review'. A coach who watches your reps and tells you what to fix.

From Carl, founder
I've always been unsure what to do at the gym, and I didn't want to spend time figuring it out. Reddit said one thing. The trainer at the gym said another. Every fitness app said something different. So I set out to build a solution once and for all.
I built Bespoke Fit because I couldn't find what I wanted to buy. Apps can't correct your form. AI doesn't know you and won't keep you accountable. Local trainers cost over $90 an hour, and most can only see you twice a week. I couldn't afford that. The gap is obvious. So we built it.
A real coach on a live video call, watching every rep, writing every program, telling you exactly what to do. Priced so you can actually train three or four times a week without flinching.
Right now we're taking on 25 founding members, locked at $299 a month for life. After that, the rate moves to $499 for everyone else, and yours stays.
If this sounds like what you've been looking for, we'd love to have you join us.

Money back in 30 days. Do four sessions, and if it's not for you, we refund your first month.
No contract. Cancel anytime, two clicks.
A real coach, every session. Not AI. Not pre-recorded. Not a text reply.
$49 your first month. Try it before you commit to the founding rate.
Questions
After 25 founders, the rate is $499/mo and stays there. You've read this far. The math works.
Limited spots remaining